Website Rehab
web design
For this project we were tasked to identify a particular website that from an outside glance was in need of an update. The following website was identified as lacking in the key areas of a clear information architecture, correct visual hierarchy, and optimal white space for easy navigation and a pleasurable user experience. Overall, this project was also a practical application in design thinking, including the implementation of user research, competitive analysis, site mapping, and wireframing. 
FROM THE UX PROCESS: COMPETITIVE ANALYSIS, USER PERSONA, USER FLOW, AND SITEMAP

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